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TRADE SHOW VIDEO PRODUCTION
Greenbuild 2010 International Conference & Expo – Chicago, Illinois


WHAT THEY SAID:
We need to tell a story through video about the 5 individual Johnson Controls Global Energy & Sustainability regions and all the great environmental initiatives we are supporting and promoting.

SO WE SAID:
Fantastic!  We get to go to places like Dubai, Belgium, Australia, China, India – right???  Uh…no.
BUT, we still did get to interview some great people in those regions and boy, did we learn a lot (and not just geography lessons – like where Turkmenistan is).  We took that learning, produced 5 videos to represent all the good that Johnson Controls GES division is doing all over this world, and showcased them on 42″ flat-screen, HD monitors, housed in welded art representing some of the most iconic buildings in the world.

AND THEN:
GREEN BUILDINGS THAT WORK
was a hit!  Trade show booth was featured in major Chicago newspapers, videos were requested from Germany to China to Latin America by internal Johnson Controls staff for their own “green” tradeshows.  And everyone was happy about being green – even though it’s not easy!


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